Mozart Distillerie

Mozart Distillerie GmbH (established 1954) of Salzburg, Austria, is a maker of chocolate liqueurs. The firm was previously known as H.C. König and Harald König is the Chief Executive and President.
Branding
The firm has successfully developed a brand based around Wolfgang Amadeus Mozart, who was born in Salzburg, which emphasises the blending of different elements that make up a liqueur in a similar way to the different parts of a work of music. The firm claims that the Andante from Mozart's String Quartet No. 2 in D major, K. 155 (K. 134a) is played into each batch approximately 380 times (during a 24-hour period) as part of the manufacturing process, which they describe as "soundmilling". In addition, ultrasound is used in order to pulverise the cocoa and achieve a smoother consistency in the finished product.
Distinctive packaging has been developed using short, round, bottles that contrast with the tall bottles often used for alcoholic beverages...